Saving the world : a brief history of communication for development and social change /
Drawing on the pioneering works of Daniel Lerner, Everett Rogers, and Wilbur Schramm as well as his own personal experiences in the field, McAnany builds a new, historically cognizant paradigm of communication for development and social change for the future that supplements technology with social e...
Clasificación: | Libro Electrónico |
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Autor principal: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Urbana :
University of Illinois Press,
©2012.
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Colección: | History of communication.
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Temas: | |
Acceso en línea: | Texto completo |
Tabla de Contenidos:
- Communication in the lives of the globe
- Saving the world : beginning of communication for development
- Globalization, discourse and development communication : Unesco as prime mover
- Communication for development : does it work?
- Rethinking the paradigm : the dependency phase
- Another paradigm : participatory communication
- Paradigm for a new millennium : social entrepreneurship
- Past, present and future : an agenda for 2015 and beyond
- The future : some final thoughts.