Colonel Sanders and the American dream /
From Aunt Jemima and Uncle Ben to the Jolly Green Giant and Ronald McDonald, corporate icons sell billions of dollars' worth of products. But only one of them was ever a real person--Colonel Sanders of Kentucky Fried Chicken/KFC. From a 1930s roadside café in Corbin, Kentucky, Harland Sanders...
Clasificación: | Libro Electrónico |
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Autor principal: | |
Formato: | Documento de Gobierno Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Austin :
University of Texas Press,
2012.
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Edición: | 1st ed. |
Colección: | Discovering America series ;
3. |
Temas: | |
Acceso en línea: | Texto completo |
Tabla de Contenidos:
- Introduction: How to become an icon
- "It looks like you'll never amount to anything"
- The coming of the colonel
- Kentucky Fried Chicken Inc.
- Barbarians at the gate
- Aftermath of the American dream.