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Analytics for Managers : With Excel.
Analytics is one of a number of terms which are used to describe a data-driven more scientific approach to management. Ability in analytics is an essential management skill: knowledge of data and analytics helps the manager to analyze decision situations, prevent problem situations from arising, ide...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Otros Autores: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Hoboken :
Taylor and Francis,
2012.
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| Temas: | |
| Acceso en línea: | Texto completo |
Tabla de Contenidos:
- Cover; ANALYTICS FOR MANAGERS; Title Page; Copyright Page; Table of Contents; Introduction: Analytics for Managers; 1. An Introduction to Analytics; 2. Models and Model Building; 3. Analyzing Sequential Decisions; 4. Data-Driven Decision Making; 5. Predictive Modeling; 6. Simulating the Future; 7. Simultaneous Decision Problems; 8. Revenue Management and Scientific Pricing; 9. Analytics as a Strategy to Achieve Competitive Advantage; Index.