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Customer Relationship Management using Business Intelligence.

This is an important text for all students and practitioners of Business Intelligence (BI) and Customer Relationship Management (CRM). It provides a comprehensive resource for understanding and implementing Enterprise Resource Planning (ERP) and BI solutions Otherin the organisational context. It pr...

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Detalles Bibliográficos
Clasificación:	Libro Electrónico
Autor principal:	Sturdy, Graham
Formato:	Electrónico eBook
Idioma:	Inglés
Publicado:	Newcastle upon Tyne : Cambridge Scholars Publishing, 2012.
Temas:	Customer relations > Management. Business planning. Business intelligence. Economics. Management & management techniques. Customer services. BUSINESS & ECONOMICS > Customer Relations. Business intelligence Business planning Customer relations > Management
Acceso en línea:	Texto completo

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