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The Shopping Experience.
The last decade has witnessed a clear and steady rise of interest in consumer culture. Many commentators now argue that consumption rather than production is the axis of personal identity and meaningful social action - a standpoint that reverses the traditional view that consumption is an incidental...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Otros Autores: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
London :
SAGE Publications,
1997.
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| Colección: | Published in association with Theory, Culture & Society.
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| Temas: | |
| Acceso en línea: | Texto completo |
| Sumario: | The last decade has witnessed a clear and steady rise of interest in consumer culture. Many commentators now argue that consumption rather than production is the axis of personal identity and meaningful social action - a standpoint that reverses the traditional view that consumption is an incidental, trivial feature in contemporary culture. This shrewd and probing book seeks to theorize shopping as an autonomous realm. It avoids the reductionist characteristics of economics and marketing. At the same time it avoids the moralizing tone of many contemporary discussions of shopping a. |
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| Descripción Física: | 1 online resource (225 pages) |
| Bibliografía: | Includes bibliographical references and index. |
| ISBN: | 9781848609259 1848609256 9781446216972 1446216977 0761950672 9780761950677 1283881322 9781283881326 0585329958 9780585329956 |