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Advancing ethnography in corporate environments : challenges and emerging opportunities /

In this innovative volume, twelve leading scholars from corporate research labs and independent consultancies tackle the most fundamental and contentious issues in corporate ethnography. Organized in pairs of chapters in which two experts consider different sides of an important topic, these provoca...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Otros Autores: Jordan, Brigitte
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Walnut Creek, CA : Left Coast Press, Inc., ©2013.
Temas:
Acceso en línea:Texto completo
Descripción
Sumario:In this innovative volume, twelve leading scholars from corporate research labs and independent consultancies tackle the most fundamental and contentious issues in corporate ethnography. Organized in pairs of chapters in which two experts consider different sides of an important topic, these provocative encounters go beyond stale rehearsals of method and theory to explore the entanglements that practitioners wrestle with on a daily basis. The discussions are situated within the broader universe of ethnographic method and theory, as well as grounded in the practical realities of using ethn.
Notas:Includes index.
Descripción Física:1 online resource
Bibliografía:Includes bibliographical references and index.
ISBN:9781611322217
1611322219