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Strategic management of health care organizations /

A structured strategic management approach is what's needed to tackle the revolutionary change the health care system has been experiencing. Today, health care organizations have almost universally embraced the strategic perspective first developed in the business sector and now have developed...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Ginter, Peter M.
Otros Autores: Duncan, W. Jack (Walter Jack), Swayne, Linda E.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: San Francisco, CA : Jossey-Bass, Wiley, ©2013.
Edición:7th ed.
Temas:
Acceso en línea:Texto completo
Tabla de Contenidos:
  • The nature of strategic management
  • Understanding and analyzing the general environment and the health care environment
  • Service area competitor analysis
  • Internal environmental analysis and competitive advantage
  • Directional strategies
  • Developing strategic alternatives
  • Evaluation of alternatives and strategic choice
  • Value adding service delivery strategies
  • Value adding support strategies
  • Communicating the strategy and developing action plans.