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Understanding Singaporeans : Values, Lifestyles, Aspirations and Consumption Behaviors.

This book details the findings of a large-scale survey on the values and lifestyles of 1500 Singapore residents in 2001. Semi-structured interviews with elderly and young adult Singaporeans were also conducted. This comprehensive study provides insights into Singaporeans' value orientations, pe...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autores principales: Tambyah, Siok Kuan (Autor), Tan, Soo Jiuan (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: World Scientific 2004.
Temas:
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Acknowledgement ; About the Authors ; Foreword ; List of Charts ; List of Tables ; 1. Introduction and Research Methodology ; 1.1 Background of Study ; 1.2 Survey Research Methodology ; 1.2.1 Questionnaire development ; 1.2.2 Sample selection and data collection.
  • 1.2.3 Data analysis 1.3 Sample Description ; 1.3.1 Representativeness of sample ; 1.4 Research Methodology for Semi-Structured Interviews ; 1.4.1 Interview guide development ; 1.4.2 Interview data collection ; 1.4.3 Interview data analysis ; 1.5 Summary ; 2. Value Orientations.
  • 2.1 Family Values 2.1.1 Overview of family values ; 2.1.2 Family values by demographic background ; 2.2 Societal Consciousness ; 2.2.1 Overview of societal consciousness ; 2.2.2 Societal consciousness by demographic background ; 2.3 Status Consciousness.
  • 2.3.1 Overview of status consciousness 2.3.2 Status consciousness by demographic background ; 2.4 Traditionalism ; 2.4.1 Overview of traditionalism ; 2.4.2 Traditionalism by demographic background ; 2.5 Materialism ; 2.5.1 Overview of materialism.
  • 2.5.2 Materialism by demographic background 2.6 Entrepreneurial Spirit ; 2.6.1 Overview of entrepreneurial spirit ; 2.6.2 Entrepreneurial spirit by demographic background ; 2.7 Summary and Implications ; 3. Personal Values and Life Aspirations ; 3.1 Personal Values.