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Marketing geography : with special reference to retailing /

This book is concerned with the spatial aspects of the distributive trades. It provides a comprehensive insight into the relationship between consumer demand and retail supply in the context of both recent business trends and increasing planning controls. It unites a wide variety of theories and tec...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Davies, R. L., 1940-
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Hoboken : Taylor and Francis, 2013.
Colección:Routledge library editions. Retailing and distribution.
Temas:
Acceso en línea:Texto completo

MARC

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100 1 |a Davies, R. L.,  |d 1940-  |1 https://id.oclc.org/worldcat/entity/E39PCjBYPYBDKxPr8F7YdCKdpP 
245 1 0 |a Marketing geography :  |b with special reference to retailing /  |c Ross L. Davies. 
260 |a Hoboken :  |b Taylor and Francis,  |c 2013. 
300 |a 1 online resource (315 pages). 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
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520 |a This book is concerned with the spatial aspects of the distributive trades. It provides a comprehensive insight into the relationship between consumer demand and retail supply in the context of both recent business trends and increasing planning controls. It unites a wide variety of theories and techniques to the practical problems confronting businessmen and planners and draws together the findings of a vast research literature on the geography of retailing. Extensive comparisons are drawn between conditions in North America and Western Europe. Originally published 1976.'A valuable and welcome. 
505 0 |a Cover; MARKETING GEOGRAPHY; Title Page; Copyright Page; Table of Contents; List of Illustrations; List of Tables; 1. The Scope of Marketing Geography; The specific American connotation of marketing geography; the importance of planning control in Britain; the theoretical bases to marketing geography; the main themes; 2. Traditional and Theoretical Frameworks of Study; Traditional studies of centres and trade areas; central place theory; general interaction theory; further theoretical avenues; 3. Growth and Developments in the Distributive Trades; Major components of the distributive trades. 
505 8 |a The main channels of distributiontrends in the aggregate structure of retailing; the process of organisational change; 4. National and Regional Systems of Centres; Hierarchies of settlements classified by centrality; hierarchies of the main shopping centres of towns; methodological issues involved; correlates of centre size and different types of towns; summary; 5. Business Land Uses Inside the City; Classifications of business configurations; the internal characteristics of shopping centres; problems of central area delimitation; the spatial structure of the central area; summary. 
505 8 |a 6. Changes in the Urban Business PatternChanges in the North American city; concentration versus decentralisation in Britain; the emphasis on central area redevelopment; the extent of decentralisation in Britain; summary; 7. Consumer Behaviour and Space Preferences in Shopping; Studies of aggregate patterns of movement; the structure of urban shopping trips; variations and changes in consumer behaviour; perception studies and the cognitive-behavioural approach; summary; 8. Forecasting and Allocation Techniques; The main types of techniques; problems in the application of interaction models. 
590 |a ProQuest Ebook Central  |b Ebook Central Academic Complete 
650 0 |a Marketing  |z Great Britain. 
650 0 |a Central business districts  |z Great Britain. 
650 0 |a Store location  |z Great Britain. 
650 6 |a Marketing  |z Grande-Bretagne. 
650 6 |a Magasins  |x Localisation  |z Grande-Bretagne. 
650 7 |a BUSINESS & ECONOMICS  |x Industries  |x Retailing.  |2 bisacsh 
650 7 |a BUSINESS & ECONOMICS  |x Marketing  |x Direct.  |2 bisacsh 
650 7 |a TRAVEL  |x Shopping.  |2 bisacsh 
650 7 |a Central business districts  |2 fast 
650 7 |a Marketing  |2 fast 
650 7 |a Store location  |2 fast 
651 7 |a Great Britain  |2 fast  |1 https://id.oclc.org/worldcat/entity/E39PBJdmp7p3cx8hpmJ8HvmTpP 
653 0 |a Central business districts  |a Great Britain 
653 0 |a Marketing  |a Great Britain 
653 0 |a Store location  |a Great Britain 
758 |i has work:  |a Marketing geography (Text)  |1 https://id.oclc.org/worldcat/entity/E39PCGd4jYMPFckPDcfp6vdBpq  |4 https://id.oclc.org/worldcat/ontology/hasWork 
776 0 8 |i Print version:  |z 9780415540308 
830 0 |a Routledge library editions.  |p Retailing and distribution. 
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