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Consumption and spirituality /

This book sheds light on the consumption of spiritual products, services, experiences, and places through state-of-the-art studies by leading and emerging scholars in interpretive consumer research, marketing, sociology, anthropology, cultural, and religious studies. The collection brings together f...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Otros Autores: Rinallo, Diego, 1973-, Scott, Linda M., Maclaran, Pauline
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York : Routledge, 2012.
Colección:Routledge interpretive marketing research series ; 16.
Temas:
Acceso en línea:Texto completo

MARC

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504 |a Includes bibliographical references and index. 
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505 0 |a pt. I. Marketers' sacralisation of the mundane -- pt. II. Consumers' search for spiritual meanings in consumption of the mundane -- pt. III. The commodification of the spiritual -- pt. IV. The consumption of spiritual goods -- pt. V. Issues of method and representation. 
520 |a This book sheds light on the consumption of spiritual products, services, experiences, and places through state-of-the-art studies by leading and emerging scholars in interpretive consumer research, marketing, sociology, anthropology, cultural, and religious studies. The collection brings together fresh views and scholarship on a cultural tension that is at the centre of the lives of countless individuals living in postmodern societies: the relationship between the material and the spiritual, the sacred and the profane. The book examines how a variety of agents - religious ins. 
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