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International Business : Theory and Practice.
The new and updated edition of this widely-used textbook is equally useful for undergraduate and graduate students of international business. Its student-friendly format, detailed coverage of classic and timely topics, and extensive use of case studies make it widely adaptable for different level co...
| Clasificación: | Libro Electrónico |
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| Autores principales: | , , |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
M.E. Sharpe
2006.
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| Temas: | |
| Acceso en línea: | Texto completo |
| Sumario: | The new and updated edition of this widely-used textbook is equally useful for undergraduate and graduate students of international business. Its student-friendly format, detailed coverage of classic and timely topics, and extensive use of case studies make it widely adaptable for different level courses, as well as for educators who prefer either a case study or lecture approach. This edition features new coverage of the Asian financial crisis and the European Union. Its treatment of such topics as foreign exchange, international trade policy, and economic development introduces students to techniques for analyzing national economies that are not covered in many competing texts. Ethical and environmental issues are also covered in detail, and all case studies, tables and figures have been thoroughly revised and updated. Each chapter includes a short case study, while longer, more complex case studies conclude the text. Each chapter also features learning objectives, discussion questions, and references, and an online Instructor's Manual with PowerPoint materials is also available to professors who adopt the text. |
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| Descripción Física: | 1 online resource |
| ISBN: | 1280934301 9781280934308 9780765621542 0765621541 |