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The rhetoric of food : discourse, materiality, and power /

"This book focuses on the rhetoric of food and the power dimensions that intersect this most fundamental but increasingly popular area of ideology and practice, including politics, culture, lifestyle, identity, advertising, environment, and economy. The essays visit a rich variety of dominant d...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Otros Autores: Frye, Joshua, Bruner, Michael S.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York : Routledge, [2012]
Colección:Routledge studies in rhetoric and communication ; 9.
Temas:
Acceso en línea:Texto completo
Descripción
Sumario:"This book focuses on the rhetoric of food and the power dimensions that intersect this most fundamental but increasingly popular area of ideology and practice, including politics, culture, lifestyle, identity, advertising, environment, and economy. The essays visit a rich variety of dominant discourses and material practices through a range of media, channels, and settings including the White House, social movement rhetoric, televisual programming, urban gardens, farmers markets, domestic and international agriculture institutions, and popular culture. Rhetoricians address the cultural, political, and ecological motives and consequences of humans' strategic symbolizing and attendant choice-making, visiting discourses and practices that have impact on our species in their producing, distributing, regulating, marketing, packaging, consuming, and talking about food. The essays in this book are representative of dominant and marginal discourses as well as perennial issues surrounding the rhetoric of food and include macro-, meso-, and micro-level analyses and case studies, from international neoliberal trade policies to media and social movement discourse to small group and interactional dynamics. This volume provides an excellent range and critical illumination of rhetoric's role as both instrumental and constitutive force in food representations, and its symbolic and material effects."--Provided by publisher.
Descripción Física:1 online resource (xiv, 269 pages) : illustrations
Bibliografía:Includes bibliographical references and index.
ISBN:1136286993
9781136286995
9780203113455
0203113454
1283642506
9781283642507
6613955000
9786613955005
9781136286988
1136286985
9781136286940
1136286942