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Supremely Successful Selling : Discovering the Magic Ingredient.
The guide to listening, building trust, and selling what the buyer wants Everyone sells - in every aspect of your life and no matter what your profession. Supremely Successful Selling describes the art of selling that helps the buyer understand the value and appeal of a product for their personal li...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
New York :
Wiley,
2012.
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| Temas: | |
| Acceso en línea: | Texto completo |
Tabla de Contenidos:
- Cover; Title Page; Copyright; Dedication; Chapter 1: A Charmed and Fulfilling Life; Chapter 2: The Great Ones; Chapter 3: Failure Is the Path of Least Persistence; Chapter 4: Move Those Marbles; Chapter 5: It's Never Too Late to Be What You Might Have Been; Chapter 6: There Are Really No Mistakes in Selling-Only Lessons; Chapter 7: It's a Numbers Game; Chapter 8: Failing to Prepare Is Preparing to Fail; Chapter 9: Go the Extra Mile that Failures Refuse to Travel; Chapter 10: Sometimes You Have to Be Silent to Be Heard; Chapter 11: Be Like the Busy Spider.
- Chapter 12: Amazing What You Can Do When You Don't Know What You Can't Do; Chapter 13: Listen! I Think I Hear a Sale; Chapter 14: It's Astounding What You Don't Sell When You Don't Ask; Chapter 15: If You Don't Know Where You're Going, You'll Probably End Up Somewhere Else; Chapter 16: There Are No Shortcuts to Anyplace Worth Going; Chapter 17: Know Your Product, but It's Testimony that Persuades; Chapter 18: If You Think You'll Lose, You're Lost; Chapter 19: Climb the Ladder of Success One Objection at a Time; Chapter 20: Objections Aren't Bitter if You Don't Swallow Them.
- Chapter 21: No Isn't an Answer, It's a Question; Chapter 22: The Horrifying 10; 1. You Didn't Make the Call to Set Up the Visit; 2. Inadequate Preparation; 3. Anxiety; 4. Assuming Too Much; 5. Failure to Probe; 6. Poor Listening; 7. Too Much on Features and Not Enough on Benefits; 8. Premature Selling; 9. Win-Win; 10. Didn't Ask; Chapter 23: Have Only Two Dials on Your Console-Fast and Faster; Chapter 24: Integrity Isn't Important-It Is Everything; Chapter 25: Flimflam Is Out; Chapter 26: The Highest of Callings; Chapter 27: The Unconquerable Joy of Selling That Ignites a Fire.
- Chapter 28: You Don't Have to Be Great to Start, But You Have to Start to Be Great; Chapter 29: Here's the Magic; Appendix; The Dozen Objections to Getting the Visit; Overcoming the Dozen Challenges to Getting the Order; Sample Letter Using a Reference; Sample Letter Requesting a Visit; Sample Letter Confirming a Visit; About the Author; Index.