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Planning a Successful Conference.

This useful guide demystifies the conference process. The author, a professional meetings planner with 25 years experience, addresses all aspects of conference planning including: programme planning; budgeting; finding a location; advertising; and finding speakers and entertainment.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Winter, Cynthia
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Thousand Oaks : SAGE Publications, 1994.
Colección:Survival skills for scholars.
Temas:
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Machine generated contents note: 1. Getting the Most From a Professional Conference
  • Learn About the Benefits of Conference Attendance
  • Submit a Proposal for Presentation at the Convention
  • Prepare Your Presentation if You Are on the Program
  • Plan Ahead Before You Leave for the Conference
  • Promote Yourself at the Meeting Job Service
  • Be an Active Participant in Conference Activities
  • Share Your Meeting Experience With Your Colleagues Back Home
  • 2. Designing a Meeting
  • Determine Purpose, Goals, and Objectives of the Conference
  • Prepare a Checklist for Planning the Event
  • Select Planning Committees
  • Prepare a Working Calendar for Planning Committees
  • Decide on the Conference Program Structure
  • Select Speakers and Entertainment
  • Work With Conference Staff
  • 3. Site Selection and Budget
  • Draw Up a Conference Prospectus to Give to the Facility
  • Site Visit
  • Get Everything You Negotiate in Writing
  • Information to Be Included in a Contract
  • Tips for Contract Negotiations
  • Transportation
  • Plan a Budget and Determine Expenses
  • Determine the Cost of Registration for Participants
  • 4. Preparing the Program Schedule
  • Determine Overall Program Format
  • Develop a Grid of the Program Schedule
  • Assign Meeting Rooms
  • Plan Exhibits or Displays
  • Scrutinize the Program; Recheck for Omissions and Duplications
  • 5. Promotion and Marketing
  • Build a Marketing Plan With Schedule
  • Define Your Audience
  • Direct Mail
  • Other Methods
  • Set Up Your Promotion Schedule, Based on the Marketing Plan
  • 6. Last-Minute Advance Preparations
  • Eight to Twelve Weeks Before the Conference
  • Four to Six Weeks Before the Conference
  • One to Two Weeks Before the Convention
  • 7. On-Site Conference Logistics
  • Be Prepared! Arrive Early and Set Up Everything.