Strategic Issues Management : Organizations and Public Policy Challenges.

Strategic Issues Management explores the strategic planning options that organizations can employ to address crucial public policy issues, engage in collaborative decision making, get the organization's "house" in order, engage in tough defense and smart offense, and monitor opinion c...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Heath, Dr. Robert L.
Otros Autores: Palenchar, Dr. Michael James J.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Thousand Oaks : SAGE Publications, 2008.
Temas:
Issues management > United States.
Industrial management > Social aspects > United States.
Strategic planning > United States.
Public relations > United States.
Industrial policy > United States.
Gestion par problèmes > États-Unis.
Gestion d'entreprise > Aspect social > États-Unis.
Planification stratégique > États-Unis.
Relations publiques > États-Unis.
Politique industrielle > États-Unis.
Industrial management > Social aspects
Industrial policy
Issues management
Public relations
Strategic planning
United States
Acceso en línea:Texto completo
Descripción
Sumario:Strategic Issues Management explores the strategic planning options that organizations can employ to address crucial public policy issues, engage in collaborative decision making, get the organization's "house" in order, engage in tough defense and smart offense, and monitor opinion changes that affect public policy. In this fully updated Second Edition, authors Robert L. Heath and Michael J. Palenchar offer practical, actionable guidance that readers can apply to organizations from large Fortune 500 companies to nongovernmental organizations and start-up high tech companies.
Descripción Física:1 online resource (425 pages)
ISBN:9781452212081
1452212082

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