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Public Opinion.
Public opinion - is it a simple aggregation of individual views, or is it some kind of collective-level, emergent product of debate? What is the role of public opinion in popular government? How do the mass media shape public opinion or link it with governmental decision-making? This book explores s...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Thousand Oaks :
SAGE Publications,
1992.
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| Colección: | Communication concepts.
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| Temas: | |
| Acceso en línea: | Texto completo |
Tabla de Contenidos:
- Cover; Contents; Foreword; Acknowledgments; Chapter 1
- Introduction; Outline of the Volume; Chapter 2
- Problems of Public Opinion; Origins of the Idea; Anticipations and Approximations; Early Conceptions of Opinion; Early Conceptions of Public; The Birth of Public Opinion; Emergence of a Public Sphere; Ambiguities in the Meaning of Public Opinion; Public Opinion and Majority Rule; Public Opinion as an Object of Study; Enduring Problems of Public Opinion; Lack of Competence; Lack of Resources; Tyranny of the Majority; Susceptibility to Persuasion; Domination by Elites.
- Chapter 3
- Conceptualizing the PublicCrowd, Public, and Mass; The Crowd; The Public; The Mass; Issues and Publics; Phases of Development; Actors and Spectators; Expanding Public Debate; After an Issue is Resolved; Observing the Public; The General Public; The Voting Public; The Attentive Public; The Active Public; Issue Publics; Chapter 4
- Conceptualizing Opinions; Opinions and Attitudes; Opinions as Expressions; Opinions as Thoughtful; Opinions as Adaptations of Attitudes to Specific Issues; Inferring Psychological Bases for Opinions; Schemata; Values; Group Identifications.
- Forming OpinionsObserving Opinions; What is it about?; What are the Choices?; Is it Well Considered?; How Well Organized?; How Strongly Held?; How does it Relate to Other People?; Chapter 5
- Conceptualizing Public Opinion Processes; Collective and Individual Aspects; The Notion of Public Debate; Dynamics of Group Decision Making; Public Debate in Larger Social Settings; Political Actors, Journalists, and the Attentive Public; Public as Spectator; The Roles Played by Journalists; Observing Public Opinion; Using Survey Data; Using Content Analysis; Using Less-Structured Survey Techniques.
- Observing the Process of Public DebateConclusion: Public Opinion as a Communication Concept; References; Author Index; About the Author.