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Connecting organizational silos : taking knowledge flow management to the next level with social media /

Practical guidance on how to successfully introduce enterprise social networks to connect employees While there are a fast growing number of books around social media and enterprise 2.0, the focus is often on the technical tools. Connecting Organizational Silos approaches social media and enterprise...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Leistner, Frank
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Hoboken, N.J. : John Wiley & Sons, ©2012.
Colección:Wiley & SAS business series
Temas:
Acceso en línea:Texto completo
Texto completo

MARC

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100 1 |a Leistner, Frank. 
245 1 0 |a Connecting organizational silos :  |b taking knowledge flow management to the next level with social media /  |c Frank Leistner. 
260 |a Hoboken, N.J. :  |b John Wiley & Sons,  |c ©2012. 
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504 |a Includes bibliographical references and index. 
588 0 |a Print version record and CIP data provided by publisher. 
505 0 |a Connecting Organizational Silos: Taking Knowledge Flow Management to the Next Level with Social Media; Copyright; Contents; Foreword; Preface; An Overview of this Book; Notes; Acknowledgments; Chapter 1: Your Organization Is Not The Web -- Terminology and Definitions; From Documents to Flows; Social Side of Knowledge Flows; KFM versus Social Media; Case Study 1: The Hub (SAS); Case Study 2: RedNet (Red Ventures); Notes; Chapter 2: Why Should You Care about Social Media?; Motivations; Network Dynamics; Breaking Isolation; The Super Watercooler; Handling the Dynamic Organization. 
505 8 |a Innovation EnablementNotes; Chapter 3: Getting Started; Inside versus Outside Social Media; Differences in the World; Laying the Foundation; How to Really Get It Off the Ground; Launch: Project or Initiative?; Technology: Build or Buy; Notes; Chapter 4: Roles; More Than Just Socializing; Individuals and Departments; Mobilize Your Evangelizers; Notes; Chapter 5: Driving for Success; Get All Stakeholders Involved Early; Go Viral; Freedom within Borders: The Power of Guidelines; Training Portfolio; Pulse; Executive Participation: Not Just Buy-In; Notes; Chapter 6: Fighting Barriers. 
505 8 |a Fear of Losing ControlUnlearning; Dealing with Stupid -- Integration; No Time to Post: Portfolio Management; Legal Concerns; Note; Chapter 7: Technology: The Enabler; Social or Supporting Social; I Want an Internal Facebook; The Power of Simplicity; Multidimensional Navigation; Groups or Communities; Notification Management; Notes; Chapter 8: Social Media Analytics; Analyze What Is Going On; Social Network Analysis versus Reporting; Choosing the Right KPIs; Notes; Chapter 9: What's Next; Advances in Technology; Dealing with Channel Overload; More Social or More Technology. 
505 8 |a Interaction TrendsNotes; Chapter 10: Final Thoughts; Appendix A: Key Success Factors; Appendix B: Additional Resources; About the Author; Index. 
520 |a Practical guidance on how to successfully introduce enterprise social networks to connect employees While there are a fast growing number of books around social media and enterprise 2.0, the focus is often on the technical tools. Connecting Organizational Silos approaches social media and enterprise 2.0 from a knowledge flow management perspective. It offers practical and specific guidance on what to do and what not to do when introducing social media in an organization. This concise, easy-to-read guide offers a nuts-and-bolts look at how to get started in social media and drive it to success. 
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650 0 |a Social media. 
650 2 |a Knowledge Management 
650 2 |a Social Media 
650 6 |a Gestion des connaissances. 
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650 7 |a Social media  |2 fast 
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