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Strategic Analysis : Processes and Tools.
In the last few years, competition has become increasingly more complex, variable and dynamic, as can be seen in phenomena like globalization and technological acceleration. To cope with the dynamism and uncertainty of competition, enterprises need capabilities that enable them to respond to competi...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Hoboken : Francis,
Taylor & amp ;
2011.
|
| Colección: | Routledge research in strategic management.
|
| Acceso en línea: | Texto completo |
MARC
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| 003 | OCoLC | ||
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| 020 | |a 9780203802908 | ||
| 020 | |a 020380290X | ||
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| 029 | 1 | |a DEBSZ |b 431174490 | |
| 035 | |a (OCoLC)798530408 | ||
| 050 | 4 | |a HD30.28 .Z36 2012 | |
| 082 | 0 | 4 | |a 658.4012 |
| 049 | |a UAMI | ||
| 100 | 1 | |a Zanoni, Andrea Beretta. | |
| 245 | 1 | 0 | |a Strategic Analysis : |b Processes and Tools. |
| 260 | |a Hoboken : |b Taylor & amp ; |a Francis, |c 2011. | ||
| 300 | |a 1 online resource (143 pages). | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 490 | 1 | |a Routledge Research in Strategic Management | |
| 588 | 0 | |a Print version record. | |
| 505 | 0 | |a Front Cover; Strategic Analysis; Copyright Page; Contents; List of Tables; List of Figures; Introduction; 1. Planning Strategy; 2. Quantitative Tools of Strategic Analysis; 3. Qualitative Tools of Strategic Analysis; 4. The Competitive Structure; 5. Scenario Analysis; 6. Competitive Analysis; 7. Analysis of Impacts; Bibliography; Index. | |
| 520 | |a In the last few years, competition has become increasingly more complex, variable and dynamic, as can be seen in phenomena like globalization and technological acceleration. To cope with the dynamism and uncertainty of competition, enterprises need capabilities that enable them to respond to competition, as well as to improve their analytical skills and knowledge in order to better manage new strategic projects. Strategic analysis uses both quantitative and qualitative tools to understand both competitive contexts and available company resources. In Strategic Analysis: Processes and Tools, aut. | ||
| 590 | |a ProQuest Ebook Central |b Ebook Central Academic Complete | ||
| 776 | 0 | 8 | |i Print version: |a Zanoni, Andrea Beretta. |t Strategic Analysis : Processes and Tools. |d Hoboken : Taylor & amp; Francis, ©2011 |z 9780415880633 |
| 830 | 0 | |a Routledge research in strategic management. | |
| 856 | 4 | 0 | |u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=958817 |z Texto completo |
| 938 | |a ProQuest Ebook Central |b EBLB |n EBL958817 | ||
| 994 | |a 92 |b IZTAP | ||