Smartups : lessons from Rob Ryan's Entrepreneur America boot camp for start-ups /
"Building successful start-ups is never easy, and the changing economic climate has raised the stakes. It's time to get smart. This book teaches would-be entrepreneurs the skills to lead companies that will grow and succeed. Rob Ryan, a pioneer in the high-tech industry, founded Ascend Com...
Clasificación: | Libro Electrónico |
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Autor principal: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Ithaca [NY] :
Cornell University Press,
©2002.
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Temas: | |
Acceso en línea: | Texto completo |
Sumario: | "Building successful start-ups is never easy, and the changing economic climate has raised the stakes. It's time to get smart. This book teaches would-be entrepreneurs the skills to lead companies that will grow and succeed. Rob Ryan, a pioneer in the high-tech industry, founded Ascend Communications in 1989 and provided firms with the infrastructure to keep up with the rapid growth of the Internet." "In Smartups, Ryan focuses on methods for building a profitable, sustainable business. He emphasizes the importance of testing ideas on customers and making sure a product offers something new and important."--Jacket |
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Notas: | Includes index. |
Descripción Física: | 1 online resource (xxii, 214 pages) : illustrations |
ISBN: | 9780801459887 0801459885 9780801459597 0801459591 |