The graphic designer's electronic-media manual : how to apply visual design principles to engage users on desktop, tablet, and mobile websites /

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This comprehensive resource for graphic designers will help you merge traditional print design skills with new technology to create imaginative, informative, and useful online experiences for clients and ultimately the end users. The Graphic Designer's Electronic-Media Manual focuses on reignin...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Tselentis, Jason
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Beverly, MA : Rockport Publishers, ©2012.
Temas:
Graphic design (Typography)
Information display systems.
Data Display
Arts graphiques.
Affichage (Technique)
DESIGN > Graphic Arts > Typography.
Information display systems
Acceso en línea:Texto completo

MARC

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100 1 |a Tselentis, Jason. 
245 1 4 |a The graphic designer's electronic-media manual :  |b how to apply visual design principles to engage users on desktop, tablet, and mobile websites /  |c Jason Tselentis. 
246 3 0 |a How to apply visual design principles to engage users on desktop, tablet, and mobile websites 
260 |a Beverly, MA :  |b Rockport Publishers,  |c ©2012. 
300 |a 1 online resource (256 pages) :  |b color illustrations 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
347 |a data file  |2 rda 
504 |a Includes bibliographical references and index. 
588 0 |a Print version record. 
505 0 |a Cover -- Title -- DedicatIon -- Contents -- Preface: Reflections on Electronic Media -- Introduction: Twelve Fundamentals -- 1. Know the Material -- 2. Know the Audience -- 3. Understand the Scope -- 4. Understand the Final Production -- 5. The Fold -- 6. Adaptability -- 7. Rough It Out -- 8. Itâ€?s All Type and Image -- 9. Use a Grid -- 10. Contrast, Contrast, Contrast -- 11. Interface Unity -- 12. Interface Variety -- Chapter 1: The Digital Realm -- The Online Experience -- Users -- Interactivity -- Navigation and Metaphors 
505 8 |a Chapter 2: Managing the DesignTeam Roles -- The Design Process -- Structure and Sequence -- Concept and Testing -- Chapter 3: Format + Layout -- The Format -- Composition Basics -- Composition Tools -- Visual Relationships and Contrasts -- Dynamics -- Chapter 4: Typography -- Type Primer -- Permutations and Sizes -- Designing with Type -- Nuances -- Chapter 5: Color + Pattern -- Seeing and Making Color -- Working with Color -- Texture and Pattern -- Visual Properties -- Chapter 6: Image + Illustration -- Image Modality -- Imagined Worlds 
505 8 |a The Language of ImagesPushing Boundaries -- Chapter 7: The Online Brand -- Brand Basics -- Look and Feel -- Engagement -- Appendixes -- Glossary -- A -- B -- C -- D -- E -- F -- G -- H -- I -- J -- K -- L -- M -- N -- O -- P -- Q -- R -- S -- T -- U -- V -- W -- Bibliography -- Contributors -- Index -- A -- B -- C -- D -- E -- F -- G -- H -- I -- J -- K -- L -- M -- N -- O -- P -- Q -- R -- S -- T -- U -- V -- W -- X 
520 |a This comprehensive resource for graphic designers will help you merge traditional print design skills with new technology to create imaginative, informative, and useful online experiences for clients and ultimately the end users. The Graphic Designer's Electronic-Media Manual focuses on reigning in the specific skills and tools necessary for creating design projects for the web and beyond. You'll also find a rich collection of sound design examples for the web from studios around the world. Unlike other books on web and electronic media, this book is not a technical manual, but a visual resource packed with real-world examples of design for the web. 
546 |a English. 
590 |a ProQuest Ebook Central  |b Ebook Central Academic Complete 
590 |a eBooks on EBSCOhost  |b EBSCO eBook Subscription Academic Collection - Worldwide 
650 0 |a Graphic design (Typography) 
650 0 |a Information display systems. 
650 2 |a Data Display 
650 6 |a Arts graphiques. 
650 6 |a Affichage (Technique) 
650 7 |a DESIGN  |x Graphic Arts  |x Typography.  |2 bisacsh 
650 7 |a Graphic design (Typography)  |2 fast 
650 7 |a Information display systems  |2 fast 
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776 0 8 |i Print version:  |a Tselentis, Jason.  |t Graphic designer's electronic-media manual.  |d Beverly, MA : Rockport Publishers, ©2012  |z 9781592537785  |w (DLC) 2011043772  |w (OCoLC)749856544 
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