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People, Preferences & Prices : Sequencing The Economic Genome Of The Consumer Mind.

This book explores a variety of topics that fall in the realm of psychological and behavioral economics. It demonstrates to the reader how to perform straightforward experiments in order to understand how people think about the economic aspects of their daily lives. Behavioral economics is a 'h...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Galanter, Eugene
Otros Autores: Moskowitz, Howard, Silcher, Matthias
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Sharjah : Bentham Science Publishers, 2011.
Temas:
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Cover; Title; eBooks End User License Agreement; Dedications; Table of Content; About the Authors; Foreword; PREFACE; Acknowledgments; Chapter 01; Chapter 02; Chapter 03; Chapter 04; Chapter 05; Chapter 06; Chapter0 7; Chapter 08; Chapter 09; Chapter 10; Chapter 11; Chapter 12; Chapter 13; Chapter 14; Chapter 15; Chapter 16; Chapter 17; Chapter 18; Chapter 19; Chapter 20; Chapter 21; Chapter 22; Chapter 23; Chapter 24; Chapter 25; Chapter 26; Chapter 27; Index.