People, Preferences & Prices : Sequencing The Economic Genome Of The Consumer Mind.
This book explores a variety of topics that fall in the realm of psychological and behavioral economics. It demonstrates to the reader how to perform straightforward experiments in order to understand how people think about the economic aspects of their daily lives. Behavioral economics is a 'h...
Clasificación: | Libro Electrónico |
---|---|
Autor principal: | Galanter, Eugene |
Otros Autores: | Moskowitz, Howard, Silcher, Matthias |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Sharjah :
Bentham Science Publishers,
2011.
|
Temas: | |
Acceso en línea: | Texto completo |
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