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People, Preferences & Prices : Sequencing The Economic Genome Of The Consumer Mind.

This book explores a variety of topics that fall in the realm of psychological and behavioral economics. It demonstrates to the reader how to perform straightforward experiments in order to understand how people think about the economic aspects of their daily lives. Behavioral economics is a 'h...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Galanter, Eugene
Otros Autores: Moskowitz, Howard, Silcher, Matthias
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Sharjah : Bentham Science Publishers, 2011.
Temas:
Acceso en línea:Texto completo

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