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Power entertaining : secrets to building lasting relationships, hosting unforgettable events, and closing big deals from America's 1st master sommelier /
"Master the art of entertaining and cement lasting business relationships in the processYou're at a fancy downtown restaurant for dinner with a million-dollar business deal on the table. The waiter hands you the wine list. Now what? So much for that shiny M.B.A. and your powerful business...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Hoboken, New Jersey :
John Wiley & Son,
2012.
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| Temas: | |
| Acceso en línea: | Texto completo |
Tabla de Contenidos:
- Power Entertaining: Secrets to Building Lasting Relationships, Hosting Unforgettable Events, and Closing Big Deals from America's 1st Master Sommelier; Copyright; Contents; Foreword; Preface; Why I Wrote This Book; Become the Ultimate Business Host!; Impress Clients When You Take Them to Dinner!; Take Your Home Entertaining to a Whole New Level; Acknowledgments; Introduction; 1: My Definition of Power Entertaining; Now Business Entertaining Is Part of Your Job Description!; Building Business Relationships Is More Important Than Ever!; An Entertainment Coach to CEOs.
- How Power Entertaining Is Different from Traditional Business EntertainingGive People an Unforgettable Experience!; Chapter Overviews; 2: Toss (and I Do Mean TOSS) That Caesar Salad!; The Reception; The Hors d'Oeuvres; The Entrée; Eddie's Checklist for Planning, Managing, and Hosting Flawless Banquet Events; Chapter Wrap-Up; 3: 20 Secrets of Successful Power Entertaining; My 20 Secrets of Successful Power Entertaining; Tip #1: Think of Power Entertaining as a Business Development Strategy; Tip #2: Be an Enthusiastic Master of Ceremonies at Your Events!
- Tip #3: Engage a Sommelier or Wine Merchant to Help You Plan and Host EventsTip #4: Design Your Menu with the Goal of Introducing Guests to Wines and Foods They're Not Familiar With; Tip #5: Kick the Evening off with Champagne!; Tip #6: Serve People Your Best Stuff First; Tip #7: Serve Wines in Pairs; Tip #8: Do Side-By-Side Comparisons of Food, Too; Tip #9: Learn about Food Wines; Tip #10: Teach Guests the Concept of Wine and Food Synergy; Tip #11: Always Warm Your Whites and Chill Your Reds before Serving Them; Tip #12: Be Classy and Decant Your Reds.
- Tip #13: As a Power Entertainer, Invest In the Right "Power Tools" to Add Drama to Your EventsTip #14: Become Knowledgeable about Wine and Food Etiquette; Tip #15: As the Host, Stay Attentive to the Needs of Your Guests throughout the Evening; Tip #16: Give People Souvenirs to Take Home; Tip #17: Learn the Finer Points of Wine Service; Tip #18: Don't Forget the Sound, Light, and Magic; Tip #19: Learn How to Work with Restaurants to Plan Events; Tip #20: Use the Element of Surprise to Delight and Dazzle People; Chapter Wrap-Up; 4: Power Pairing Great Foods with Great Wines.
- Create Wine and Food SynergyBeaujolais; Bordeaux; Burgundy-Red (Pinot Noir); Burgundy-White; Cabernet Sauvignon; Pinot Noir; Merlot; Champagne and Sparkling Wines; Chardonnay; Chablis; Other Factors in Designing Wine and Food Pairings; Resources for Power Pairing Wines and Foods; Chapter Wrap-Up; 5: Your New Best Friends: The Sommelier and the Wine Merchant; How a Sommelier Can Assist with Your Power Entertaining Events; Where to Find a Sommelier; Preparing to Meet with a Sommelier; Introducing the Wine Merchant; Where to Find a Wine Merchant; Coming Up with Potential Themes for Your Event.