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Idea stormers : how to lead and inspire creative breakthroughs /

Explains how to enhance creativity in a business setting, presents various idea-generating techniques, and lays out a framework for getting creative results from a group.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Mattimore, Bryan W.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: San Francisco : Jossey-Bass, c2012.
Edición:1st ed.
Temas:
Acceso en línea:Texto completo
Texto completo
Tabla de Contenidos:
  • A map of the creative mind : embracing seven creative thinking mind-sets
  • Beyond brainstorming : understanding individual and group ideation techniques
  • Your ideation toolkit : the seven all-time greatest ideation techniques
  • Innovation overview : strategies and tools for a successful innovation process
  • Real-world challenges : applying ideation techniques and innovation processes
  • Idea meets world : navigating the road from good idea to successful innovation
  • Thinking like a facilitating leader I : the who, where, and how of planning and leading group ideation sessions
  • Thinking like a facilitating leader II : new product ideation session design
  • Thinking like a facilitating leader III : five strategies for inventing ideation and innovation processes.