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Business model innovation factory : how to stay relevant when the world is changing /

Business model innovation is the new strategic imperative for all leaders. Blockbuster's executives saw Netflix coming. Yet they stuck with their bricks and mortar business model, losing billions in shareholder value. They were "netflixed." Business models don't last as long as t...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Kaplan, Saul
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Hoboken, N.J. : John Wiley & Sons, 2012.
Temas:
Acceso en línea:Texto completo
Texto completo
Descripción
Sumario:Business model innovation is the new strategic imperative for all leaders. Blockbuster's executives saw Netflix coming. Yet they stuck with their bricks and mortar business model, losing billions in shareholder value. They were "netflixed." Business models don't last as long as they used to. Historically CEO's have managed a single business model over their entire careers. Today, all organizations must be capable of designing, prototyping, and experimenting with new business models. The Business Model Innovation Factory provides leaders with the survival skills to create a pipeline of new business models in the face of disruptive markets and competition. Avoid being netflixed. Your organization must be a business model innovator to stay competitive in today's turbulent world.
Descripción Física:1 online resource (xx, 212 pages)
Bibliografía:Includes bibliographical references and index.
ISBN:1118149564
9781118149560
1118225902
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1118239148
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1119205239