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Business patterns for software developers /

A must-have recipe book for building software. Perhaps you can relate to this all-too common scenario: you know all about your software product, but could do with some help in understanding the strategic side of things. If so, this book is the one-stop resource you'll need in order to become a...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Kelly, Allan, 1969-
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Chichester, West Sussex : John Wiley & Sons, 2012.
Temas:
Acceso en línea:Texto completo
Tabla de Contenidos:
  • 1. Introduction
  • 2. Structure of the software industry
  • 3. Software company lifecycle
  • 4. Strategy
  • 5. Funding the start
  • 6. What to build--patterns about products
  • 7. Marketing
  • 8. Distribution model
  • 9. Patterns of direct distribution
  • 10. Patterns of indirect distribution
  • 11. Services
  • 12. Patterns about services
  • 13. Patterns about organising product companies
  • Appendices.