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Serial Innovators : How Individuals Create and Deliver Breakthrough Innovations in Mature Firms.
Serial Innovators: How Individuals Create and Deliver Breakthrough Innovations in Mature Firms zeros in on the cutting-edge thinkers who repeatedly create and deliver breakthrough innovations and new products in large, mature organizations. These employees are organizational powerhouses who solve co...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Otros Autores: | , |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Palo Alto :
Stanford University Press,
2012.
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| Temas: | |
| Acceso en línea: | Texto completo |
Tabla de Contenidos:
- Preface and Acknowledgments; Introduction: Serial Innovators and Why They Matter; 1. Breakthrough Innovation in Mature Firms; 2. The Processes by Which Serial Innovators Innovate; 3. Customer Engagement for Breakthrough Innovation; 4. Navigating the Politics of Breakthrough Innovation; 5. Characteristics of Serial Innovators; 6. Identifying and Developing Serial Innovators; 7. Managing Serial Innovators for Impact; 8. Love Letters to Our Customers: Serial Innovators, Aspiring Serial Innovators, and All Those with and for Whom They Work.
- Appendix: Interview Suggestions for Identifying Potential Serial InnovatorsReferences; Index.