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Fans, Bloggers, and Gamers : Exploring Participatory Culture.

Henry Jenkins at Authors@Google (video). Henry Jenkins"s pioneering work in the early 1990s promoted the idea that fans are among the most active, creative, critically engaged, and socially connected consumers of popular culture and that they represent the vanguard of a new relationship with ma...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Jenkins, Henry
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York : NYU Press, 2006.
Temas:
Acceso en línea:Texto completo
Descripción
Sumario:Henry Jenkins at Authors@Google (video). Henry Jenkins"s pioneering work in the early 1990s promoted the idea that fans are among the most active, creative, critically engaged, and socially connected consumers of popular culture and that they represent the vanguard of a new relationship with mass media. Though marginal and largely invisible to the general public at the time, today, media producers and advertisers, not to mention researchers and fans, take for granted the idea that the success of a media franchise depends on fan investments and participation. Bringing together the highlights of.
Descripción Física:1 online resource (286 pages)
ISBN:9780814743690
0814743692