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The Politics of Shopping : What Shoppers Learn About Globalization, Identity and Social Change.

This revised version of Kaela Jubas' award winning dissertation focuses on contemporary shopping practices, analyzing the ways concerned shoppers think about globalization, consumption, and their personal effect on the status quo. By using numerous examples from modern advertising, interviews w...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Jubas, Kaela
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Walnut Creek : Left Coast Press, 2010.
Colección:Int'l Inst Qualitative Methodology Serie.
Temas:
Acceso en línea:Texto completo
Descripción
Sumario:This revised version of Kaela Jubas' award winning dissertation focuses on contemporary shopping practices, analyzing the ways concerned shoppers think about globalization, consumption, and their personal effect on the status quo. By using numerous examples from modern advertising, interviews with self-described "radical" shoppers, and selected quotes from scholars and experts, Jubas delves into questions of social justice, environmental awareness, and consumer identity -- all demonstrated by individual choices made at the checkout counter. Employing a variety of qualitativ.
Descripción Física:1 online resource (321 pages)
ISBN:9781598746679
1598746677
1598746669
9781598746662