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Sun Tzu and the Art of Business : Six Strategic Principles for Managers.
More than two millennia ago the famous Chinese general Sun Tzu wrote the classic work on military strategy, The Art of War. Now, in a new edition of Sun Tzu and the Art of Business, Mark McNeilly shows how Sun Tzu's strategic principles can be applied to.
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Oxford :
Oxford University Press, USA,
2011.
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| Temas: | |
| Acceso en línea: | Texto completo |
MARC
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| 082 | 0 | 4 | |a 658.4/012 |a 658.4012 |
| 049 | |a UAMI | ||
| 100 | 1 | |a McNeilly, Mark R. | |
| 245 | 1 | 0 | |a Sun Tzu and the Art of Business : |b Six Strategic Principles for Managers. |
| 260 | |a Oxford : |b Oxford University Press, USA, |c 2011. | ||
| 300 | |a 1 online resource (343 pages) | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 588 | 0 | |a Print version record. | |
| 505 | 0 | |a Cover; Contents; Preface; Acknowledgments; Introduction; 1. Win All Without Fighting: Capturing Your Market Without Destroying It; 2. Avoid Strength, Attack Weakness: Striking Where They Least Expect It; 3. Deception and Foreknowledge: Maximizing the Power of Market Information; 4. Speed and Preparation: Moving Swiftly to Overcome Your Competitors; 5. Shape Your Opponent: Employing Strategy to Master the Competition; 6. Character-Based Leadership: Providing Effective Leadership in Turbulent Times; 7. Putting The Art of Business Into Practice; Notes; Suggested Readings; Original Translation. | |
| 505 | 8 | |a IndexThe Art of Business; A; B; C; D; E; F; G; H; I; J; K; L; M; N; O; P; Q; R; S; T; U; V; W; X; Y; Z; The Art of War; A; B; C; D; E; G; M; O; S; V; W. | |
| 520 | |a More than two millennia ago the famous Chinese general Sun Tzu wrote the classic work on military strategy, The Art of War. Now, in a new edition of Sun Tzu and the Art of Business, Mark McNeilly shows how Sun Tzu's strategic principles can be applied to. | ||
| 546 | |a English. | ||
| 590 | |a ProQuest Ebook Central |b Ebook Central Academic Complete | ||
| 650 | 0 | |a Strategic planning. | |
| 650 | 6 | |a Planification stratégique. | |
| 650 | 7 | |a Strategic planning |2 fast | |
| 776 | 0 | 8 | |i Print version: |a McNeilly, Mark R. |t Sun Tzu and the Art of Business : Six Strategic Principles for Managers. |d Oxford : Oxford University Press, USA, ©2011 |z 9780199782918 |
| 856 | 4 | 0 | |u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=829472 |z Texto completo |
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