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Jugaad innovation : think frugal, be flexible, generate breakthrough growth /

"A frugal and flexible approach to innovation for the 21st centuryInnovation is a key directive at companies worldwide. But in these tough times, we can't rely on the old formula that has sustained innovation efforts for decades--expensive R & D projects and highly-structured innovatio...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Radjou, Navi
Otros Autores: Prabhu, Jaideep C., Ahuja, Simone
Formato: Electrónico eBook
Idioma:Inglés
Publicado: San Francisco, CA : Jossey-Bass, A Wiley Imprint, 2012.
Edición:1st ed.
Temas:
Acceso en línea:Texto completo
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