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Updating the USDA national breastfeeding campaign : workshop summary /

Support for breastfeeding has been a priority of the WIC program since its inception in the 1970s. The Loving Support Makes Breastfeeding Work campaign, which the U.S. Department of Agriculture's (USDA) Food and Nutrition Services launched in 1997, emphasizes key components needed for a breastf...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor Corporativo: Institute of Medicine (U.S.). Food and Nutrition Board
Otros Autores: Whitacre, Paula, Moats, Sheila A.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Washington, D.C. : National Academies Press, [2011], ©2011.
Temas:
Acceso en línea:Texto completo

MARC

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245 0 0 |a Updating the USDA national breastfeeding campaign :  |b workshop summary /  |c Paula Tarnapol Whitacre and Sheila Moats, rapporteurs ; Food and Nutrition Board, Institute of Medicine of the National Academies. 
246 3 |a Updating the United States Department of Agriculture national breastfeeding campaign 
260 |a Washington, D.C. :  |b National Academies Press,  |c [2011], ©2011. 
300 |a 1 online resource (ix, 114 pages) :  |b illustrations (some color), color maps 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
520 |a Support for breastfeeding has been a priority of the WIC program since its inception in the 1970s. The Loving Support Makes Breastfeeding Work campaign, which the U.S. Department of Agriculture's (USDA) Food and Nutrition Services launched in 1997, emphasizes key components needed for a breastfeeding mother to be successful. More than a decade after the campaign began, USDA wants to update it, taking into account changes in the WIC program, participants, and technology. On April 26, 2011, the IOM hosted a workshop to bring together experts to discuss what has changed since Loving Support began, lessons learned from other public health campaigns, and suggestions for where to take the campaign in the future. 
504 |a Includes bibliographical references. 
505 0 0 |t Opening session --  |t What has changed? --  |t Lessons learned from other social marketing and breastfeeding campaigns --  |t Where does the breastfeeding campaign go from here? --  |t Responses and concluding remarks. 
588 0 |a Print version record. 
590 |a ProQuest Ebook Central  |b Ebook Central Academic Complete 
650 0 |a Breastfeeding  |z United States. 
650 0 |a Breastfeeding  |x Economic aspects  |z United States. 
650 0 |a Breastfeeding promotion  |z United States. 
650 0 |a Poor women  |x Education  |z United States. 
650 0 |a Infants  |x Nutrition. 
650 0 |a Health promotion  |z United States. 
650 0 |a Nuclear facilities  |z United States. 
650 0 |a Breastfeeding. 
650 0 |a Maternal and infant welfare. 
650 2 |a Breast Feeding 
650 2 |a Infant Welfare 
651 2 |a United States 
650 2 |a Infant Nutritional Physiological Phenomena 
650 6 |a Allaitement maternel  |z États-Unis. 
650 6 |a Allaitement maternel  |x Aspect économique  |z États-Unis. 
650 6 |a Promotion de l'allaitement maternel  |z États-Unis. 
650 6 |a Femmes pauvres  |x Éducation  |z États-Unis. 
650 6 |a Nourrissons  |x Alimentation. 
650 6 |a Promotion de la santé  |z États-Unis. 
650 6 |a Installations nucléaires  |z États-Unis. 
650 6 |a Allaitement maternel. 
650 6 |a Protection maternelle et infantile. 
650 7 |a HEALTH & FITNESS  |x Breastfeeding.  |2 bisacsh 
650 7 |a Maternal and infant welfare  |2 fast 
650 7 |a Breastfeeding  |2 fast 
650 7 |a Breastfeeding  |x Economic aspects  |2 fast 
650 7 |a Breastfeeding promotion  |2 fast 
650 7 |a Health promotion  |2 fast 
650 7 |a Infants  |x Nutrition  |2 fast 
650 7 |a Nuclear facilities  |2 fast 
650 7 |a Poor women  |x Education  |2 fast 
651 7 |a United States  |2 fast  |1 https://id.oclc.org/worldcat/entity/E39PBJtxgQXMWqmjMjjwXRHgrq 
700 1 |a Whitacre, Paula. 
700 1 |a Moats, Sheila A. 
710 2 |a Institute of Medicine (U.S.).  |b Food and Nutrition Board. 
758 |i has work:  |a Updating the USDA national breastfeeding campaign (Text)  |1 https://id.oclc.org/worldcat/entity/E39PCFyTgBXBW6kVxRcPTTQ7BP  |4 https://id.oclc.org/worldcat/ontology/hasWork 
776 0 8 |i Also in print:  |t Updating the USDA national breastfeeding campaign.  |d Washington, D.C. : National Academies Press, ©2011  |z 9780309219198  |w (OCoLC)761305002 
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