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Industrial Collaboration with Japan.
This study looks at the experiences of European and American companies that have collaborated with their Japanese competitors in the fields of computers, consumer electronics, automobiles and aero-engines, by forming joint ventures, designing products together and pursuing complementary marketing st...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Hoboken :
Taylor & Francis,
2010.
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| Temas: | |
| Acceso en línea: | Texto completo |
Tabla de Contenidos:
- 1. Introduction
- 2. What is industrial collaboration?
- 3. Collaboration and Japan : the history
- 4. West European and American perception
- 5. The consumer electronics sector
- 5. The consumer electronics sector
- 6. The automotive sector
- 7. Information technology
- 8. Aerospace
- 9. Issues for corporate strategists
- 10. Issues for governments.