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Globalization of business : theories and strategies for tomorrow's managers /
This book offers managers and business students strategies on how to become globally competitive in a complex international management environment. Contributors to the volume offer their insights into the issues every global manager needs to understand such as the nature of the global business envir...
| Clasificación: | Libro Electrónico |
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| Otros Autores: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
London :
Adonis & Abbey,
2008.
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| Edición: | 1st ed. |
| Temas: | |
| Acceso en línea: | Texto completo |
| Sumario: | This book offers managers and business students strategies on how to become globally competitive in a complex international management environment. Contributors to the volume offer their insights into the issues every global manager needs to understand such as the nature of the global business environment, entry mode choice, global strategic positioning, global human resource management, human rights and ethical issues. The book covers general as well as specific topics, including assumptions, theories, and practices of globalization. It is expected that the book will enable business students, managers and corporate leaders to avoid common drawbacks in their quest to build a successful global firm that will benefit all. |
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| Descripción Física: | 1 online resource (344 pages) : illustrations |
| Bibliografía: | Includes bibliographical references and index. |
| ISBN: | 1281776327 9781281776327 1282030868 9781282030862 1912234505 9781912234509 9786611776329 661177632X |