The persuasive leader : lessons from the arts /
The communication aspect of leadership - to actively engage your followers and achieve understanding and motivation whilst making the message memorable - has never been more important. Using vivid lessons and examples from spheres outside business organization, The Persuasive Leader explores the lea...
Clasificación: | Libro Electrónico |
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Autor principal: | |
Otros Autores: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
San Francisco :
Jossey-Bass,
2010.
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Temas: | |
Acceso en línea: | Texto completo |
Tabla de Contenidos:
- Persuasive leadership in life and work
- Using aesthetics and the arts in persuasive leadership
- Using words effectively in persuasive speech and writing
- Persuasive leadership and rhetoric principles
- Persuasive leadership-planning considerations
- Audience characteristics
- Leader-follower emotional ties
- Creating positive responses in sub-leaders and followers
- Persuasive leadership and change
- Strategic plans as a persuasive tool
- Harmful persuasion
- Self-leadership
- Persuasive variations in different settings
- Achieving trust and cooperation
- The noble persuasive leader
- Leadership emergence
- Handling problems and failure
- Why become a persuasive leader?