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Grow globally : opportunities for your middle-market company around the world /
"Discover proven strategies and solutions for successful participation in the global marketWith less than fifty percent of middle market US companies succeeding at going global, corporate executives need to know how to build effective global execution platforms that will allow their organizatio...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Hoboken, N.J. :
John Wiley & Sons,
©2011.
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| Temas: | |
| Acceso en línea: | Texto completo |
Tabla de Contenidos:
- Foreword
- Preface
- Acknowledgments
- Introduction: Growing Globally
- What You Need To Know To Get In the Game
- Chapter 1: Embarking on Your Global Adventure: Navigating Beyond the Borders of Your Organization and Your Home Country
- Chapter 2: The Search for the Right Talent: A Driving Force When Going Global
- Chapter 3: Improving Your Market Readiness through Effective Planning, Action and Commitment
- Chapter 4: Gaining a Competitive Advantage: A Little Difference Makes All the Difference
- Chapter 5: Sound International Negotiations: Unlocking the Secrets of Success across Borders
- Chapter 6: Corporate Partnerships: A Match Made in Heaven ... or Hell?
- Chapter 7: Corporate Business Models: Growing Your Business from Within
- Chapter 8: Focusing on Success
- Chapter 9: Looking into the Future: New Players, New Rules, New Game
- Chapter 10: Growth and Discovery
- Notes
- References
- About the Author
- Index.