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I'll have what she's having : mapping social behavior /

How we learn from those around us: an essential guide to understanding how people behave.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Otros Autores: Bentley, R. Alexander, 1970-, Earls, Mark, O'Brien, Michael J. (Michael John), 1950-
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Cambridge, Mass. : MIT Press, ©2011.
Colección:Simplicity (Cambridge, Mass.)
Temas:
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Machine generated contents note: 1. Out of the Trees
  • Playboy and the Pleistocene
  • Forest for the Trees: The Social Side of Things
  • Organizing Our Thinking as Trees
  • 2. Rules of the Came
  • 3. Copying Brain, Social Mind
  • More Really Is Different
  • Why Copy?
  • Social Brain: Organized in Trees
  • Social Mind and Collective Memory
  • 4. Social Learning, En Masse
  • Models of Social Diffusion
  • Anyone for "Less Nuanced"?
  • Why "Cold Fusion" Is Different
  • Idea and the Virus
  • Heard That Name Before?
  • Traditions
  • 5. Cascades
  • Unintended Cascades
  • "Impact" Cascades
  • Not Solid Ground
  • Things Get Complex
  • When Power Laws Cascaded
  • Avalanches and Wildfires
  • Cascades in Highly Connected Networks
  • Trees, Again
  • Learning from Cascades
  • 6. When in Doubt, Copy
  • Extending the Game
  • Long Tails
  • Copycats
  • How Are People Copying?
  • 7. Mapping Collective Behavior
  • Map with Four Regions
  • Age of "What She's Having"
  • Back in the Deli.