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American wheels, Chinese roads : the story of General Motors in China /
How could one company-General Motors-meet disaster on one continent and achieve explosive growth on another at the very same time? While General Motors was hurtling towards bankruptcy in 2009, GM's subsidiary in China was setting new sales and profit records. This book reveals how extraordinary...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Singapore :
John Wiley & Sons (Asia),
©2011.
|
| Temas: | |
| Acceso en línea: | Texto completo |
MARC
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| 100 | 1 | |a Dunne, Michael J. | |
| 245 | 1 | 0 | |a American wheels, Chinese roads : |b the story of General Motors in China / |c Michael J. Dunne. |
| 246 | 3 | 0 | |a Story of General Motors in China |
| 260 | |a Singapore : |b John Wiley & Sons (Asia), |c ©2011. | ||
| 300 | |a 1 online resource (x, 227 pages, 4 unnumbered leaves of plates) : |b color illustrations, color map | ||
| 336 | |a text |b txt |2 rdacontent | ||
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| 347 | |a data file | ||
| 500 | |a Includes index. | ||
| 505 | 0 | 0 | |g Introduction -- |t Scaling new heights -- |t Many Detroits -- |t Getting a foothold -- |t in quicksand -- |t The back door -- |t The hook -- |t A reality show -- |t The kit price -- |t Putting Shanghai first -- |t Signing the deal -- |t Two sons -- |t The launch -- |t Fiefdoms -- |t Paper cups -- |t The Chery surprise -- |t Porsches and sweet potatoes -- |t Getting their arms around China -- |t The best and worst of times -- |t Miniature vehicles -- |t A chill wind -- |t The favor -- |t A memory palace -- |t The great tide -- |t Electric cars and elevators -- |t Conclusion: The end of the beginning. |
| 520 | |a How could one company-General Motors-meet disaster on one continent and achieve explosive growth on another at the very same time? While General Motors was hurtling towards bankruptcy in 2009, GM's subsidiary in China was setting new sales and profit records. This book reveals how extraordinary people, remarkable decisions and surprising breaks made triumph in China possible for General Motors. It also shows just how vulnerable that winning track record remains.℗¡ No small part of GM's success in China springs from its management of shifting business and political relationships. In China, the g. | ||
| 588 | 0 | |a Print version record. | |
| 590 | |a ProQuest Ebook Central |b Ebook Central Academic Complete | ||
| 610 | 2 | 0 | |a General Motors Corporation. |
| 610 | 2 | 7 | |a General Motors Corporation |2 fast |
| 650 | 0 | |a Corporations, Foreign |z China. | |
| 650 | 0 | |a Automobile industry and trade |z China. | |
| 650 | 6 | |a Sociétés étrangères |z Chine. | |
| 650 | 6 | |a Automobiles |x Industrie et commerce |z Chine. | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Industries |x Service. |2 bisacsh | |
| 650 | 7 | |a Automobile industry and trade |2 fast | |
| 650 | 7 | |a Corporations, Foreign |2 fast | |
| 651 | 7 | |a China |2 fast |1 https://id.oclc.org/worldcat/entity/E39PBJcrd4RjtCBk4wfMhTwwG3 | |
| 655 | 7 | |a History |2 fast | |
| 758 | |i has work: |a American wheels, Chinese roads (Text) |1 https://id.oclc.org/worldcat/entity/E39PCGjgcdkPpVVkjHwbMPcbHP |4 https://id.oclc.org/worldcat/ontology/hasWork | ||
| 776 | 0 | 8 | |i Print version: |a Dunne, Michael J. |t American wheels, Chinese roads. |d Singapore : John Wiley & Sons (Asia), 2011 |z 9780470828618 |w (OCoLC)732968867 |
| 856 | 4 | 0 | |u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=693371 |z Texto completo |
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