Risk and crisis communications : methods and messages /

"The go-to guide for learning what to say and how to say it In this climate of near constant streams of media messages, organizations need to know how to effectively communicate risks to their audiences and what to say when a crisis strikes. Risk and Crisis Communications: Methods and Messages...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Walaski, Pamela, 1959- (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Hoboken, New Jersey : John Wiley & Sons, Inc., [2011]
Temas:
Risk communication.
Health risk communication.
Crisis management.
Public safety.
Industrial safety.
Occupational Health
Communication du risque.
Risques pour la santé > Communication.
Gestion de crise.
Sécurité publique.
Sécurité du travail.
occupational safety.
NATURE > Natural Disasters.
SOCIAL SCIENCE > Disasters & Disaster Relief.
Crisis management
Health risk communication
Industrial safety
Public safety
Risk communication
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Introduction
  • General Concepts of Risk and Crisis Communications
  • Communication Fundamentals and Theoretical Foundations
  • Crafting Risk and Crisis Messages: Setting Goals and Objectives and Audience Profiling
  • Crafting Risk and Crisis Messages: Developing the Words
  • Delivering the Message While Avoiding Common Mistakes
  • Working with the Media
  • Developing a Risk and Crisis Communications Plan
  • Special Risk and Crisis Communication Situations
  • Case Studies
  • Summary and Conclusions.

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