Cargando…

Media Organizations and Convergence : Case Studies of Media Convergence Pioneers.

This volume offers a timely examination of technology's impact on media companies and the results of convergence among media industries, considering the effects on journalistic, business, and economic practices. Media Organizations and Convergence: Case Studies of Media Convergence Pioneers con...

Descripción completa

Detalles Bibliográficos
Clasificación:Libro Electrónico
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Taylor & Francis 2005.
Temas:
Acceso en línea:Texto completo

MARC

LEADER 00000cam a2200000M 4500
001 EBOOKCENTRAL_ocn742296131
003 OCoLC
005 20240329122006.0
006 m o d
007 cr un|---uuuuu
008 110721s2005 xx o 000 0 eng d
040 |a IDEBK  |b eng  |e pn  |c IDEBK  |d OCLCQ  |d EBLCP  |d DEBSZ  |d OCLCQ  |d MERUC  |d ZCU  |d OCLCQ  |d ICG  |d OCLCO  |d OCLCF  |d OCLCQ  |d DKC  |d OCLCQ  |d OCLCO  |d OCLCQ  |d OCLCO  |d OCLCL 
019 |a 816334148 
020 |a 1282327054 
020 |a 9781282327054 
020 |a 9781410617149 
020 |a 1410617149 
029 1 |a DEBSZ  |b 45488561X 
035 |a (OCoLC)742296131  |z (OCoLC)816334148 
043 |a n-us--- 
050 4 |a HD9698 
072 7 |a JFD  |2 bicssc 
082 0 4 |a 951.9042 
049 |a UAMI 
245 0 0 |a Media Organizations and Convergence :  |b Case Studies of Media Convergence Pioneers. 
260 |b Taylor & Francis  |c 2005. 
300 |a 1 online resource (224) 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
520 |a This volume offers a timely examination of technology's impact on media companies and the results of convergence among media industries, considering the effects on journalistic, business, and economic practices. Media Organizations and Convergence: Case Studies of Media Convergence Pioneers considers the many definitions of convergence and explores the changes in communication technologies. Author Gracie L. Lawson-Borders provides a brief history of media segments and their evolutions as they adapt to emerging technologies, media conglomeration, and the competitive and global changes that have occurred in the industry. She also examines the theoretical implications of technology and convergence in the operations and practices of media organizations. The case studies included here profile three media convergence pioneers--Tribune Company in Chicago, Media General in Richmond, and Belo Corporation in Dallas--that have incorporated convergence into their journalistic practices. Lawson-Borders considers the social, cultural, and political implications of convergence, and presents issues and concerns for the future of convergence in the media industry. As a snapshot of media convergence at the current stage in its evolution, this book offers important insights into the business of media at a time of dramatic change. It will be a valuable resource for scholars and students in media management, mass media, and related areas of the media industry. 
590 |a ProQuest Ebook Central  |b Ebook Central Academic Complete 
650 0 |a Mass media  |x Technological innovations  |z United States. 
650 6 |a Médias  |x Innovations  |z États-Unis. 
650 7 |a Mass media  |x Technological innovations  |2 fast 
651 7 |a United States  |2 fast  |1 https://id.oclc.org/worldcat/entity/E39PBJtxgQXMWqmjMjjwXRHgrq 
655 4 |a Electronic resource. 
720 |a Gracie Lawson-Borders, PhD. 
758 |i has work:  |a Media Organizations and Convergence (Text)  |1 https://id.oclc.org/worldcat/entity/E39PD3g8dYRqBKp3wDXMkqrVT3  |4 https://id.oclc.org/worldcat/ontology/hasWork 
856 4 0 |u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=274524  |z Texto completo 
938 |a EBL - Ebook Library  |b EBLB  |n EBL274524 
938 |a ProQuest MyiLibrary Digital eBook Collection  |b IDEB  |n 232705 
994 |a 92  |b IZTAP