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The age of responsibility : CSR 2.0 and the new DNA of business /
"The new generation of CSR In this landmark book Wayne Visser shows how the old model of Corporate Sustainability & Responsibility (CSR) is being replaced by a 2nd generation movement. This generation goes beyond the outmoded approach of CSR as philanthropy or public relations (widely criti...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Chichester, West Sussex ; Hoboken, NJ :
John Wiley & Sons,
2011.
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| Temas: | |
| Acceso en línea: | Texto completo |
Tabla de Contenidos:
- pt. I. The call to responsibility. ch. 1.
- Our ability to respond
- pt. II. The ages and stages of CSR. ch. 2. The age of greed
- ch. 3. The age of philanthropy
- ch. 4.
- The age of marketing
- ch. 5. The age of management
- ch. 6. The age of responsibility
- pt. III. The principles of CSR 2.0. ch. 7. The principle of creativity. ch. 8. The principle of scalability
- ch. 9. The principle of responsiveness. ch. 10. The principle of glocality
- ch. 11. The principle of circularity
- pt. IV. Our ability to change. ch. 12. The matrix of change
- ch. 13. Making a difference.