The Principles of Islamic Marketing.
The Principles of Islamic Marketing provides a complete guide to the requirements an organization needs to follow when managing its entire marketing function within the Muslim market or when adapting part of its offering to that market. This is not a religious book. It a marketing book that represen...
Clasificación: | Libro Electrónico |
---|---|
Autor principal: | Alserhan, Baker Ahmad |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Farnham :
Ashgate Pub.,
2011.
|
Temas: | |
Acceso en línea: | Texto completo |
Ejemplares similares
-
Breathe a New Fire : How to Compete and Win in the New Global Economy Co-Opetition of East and West.
por: Wiley
Publicado: (2016) -
International Marketing Strategies of Emerging Market Firms : Nature, Boundary Conditions, Antecedents, and Outcomes.
por: Amankwah-Amoah, Joseph
Publicado: (2018) -
Transnational Marketing in the Information Age.
por: Desimone, Diane M.
Publicado: (2014) -
The Arab World Unbound : Tapping into the Power of 350 Million Consumers.
por: Mahajan, Vijay, 1948-
Publicado: (2012) -
The Future of Global Business : a Reader.
por: Czinkota, Michael
Publicado: (2011)