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Small Business Smarts : Building Buzz with Social Media.
If your website is your business, then social media is your customer service. Social media can help small businesses remain top-of-mind with their customer base, reach potential new customers, and provide valuable feedback. How's it done? It's easier than you may think.
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Otros Autores: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Santa Barbara :
ABC-CLIO,
2011.
|
| Temas: | |
| Acceso en línea: | Texto completo |
MARC
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| 008 | 110606s2011 cau o 000 0 eng d | ||
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| 049 | |a UAMI | ||
| 100 | 1 | |a Lentz, Sterling. | |
| 245 | 1 | 0 | |a Small Business Smarts : |b Building Buzz with Social Media. |
| 260 | |a Santa Barbara : |b ABC-CLIO, |c 2011. | ||
| 300 | |a 1 online resource (200 pages) | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 505 | 0 | |a Cover; Title; Copyright; Contents; Acknowledgments; Introduction; 1 An Introduction to Strategic Social Media; 2 Online Listening: Monitoring Customer Conversations Wherever They Happen; 3 Building Relationships: How to Build Social Networks and Engage Customers Using Social Media; 4 Social Messaging: Best Practices for Social Communication; 5 Say Goodbye to the Yellow Pages: Strategies to Optimize Search; 6 Better than the Rotary: Using Social Media to Create a Business Network; 7 Media Metrics: Measuring the Effects of Social Media; 8 Social Media Audits: ATool to Create Your Strategy. | |
| 520 | |a If your website is your business, then social media is your customer service. Social media can help small businesses remain top-of-mind with their customer base, reach potential new customers, and provide valuable feedback. How's it done? It's easier than you may think. | ||
| 588 | 0 | |a Print version record. | |
| 590 | |a ProQuest Ebook Central |b Ebook Central Academic Complete | ||
| 650 | 0 | |a Internet marketing. | |
| 650 | 0 | |a Social media |x Economic aspects. | |
| 650 | 0 | |a Online social networks |x Economic aspects. | |
| 650 | 0 | |a Customer relations |x Technological innovations. | |
| 650 | 0 | |a Small business marketing. | |
| 650 | 6 | |a Marketing sur Internet. | |
| 650 | 6 | |a Médias sociaux |x Aspect économique. | |
| 650 | 6 | |a Réseaux sociaux (Internet) |x Aspect économique. | |
| 650 | 7 | |a Internet marketing |2 fast | |
| 650 | 7 | |a Small business marketing |2 fast | |
| 650 | 7 | |a Social media |x Economic aspects |2 fast | |
| 700 | 1 | |a O'Leary, Steve. | |
| 758 | |i has work: |a Small business smarts (Text) |1 https://id.oclc.org/worldcat/entity/E39PCGgr8FQjWhWfgvq9YkTqBd |4 https://id.oclc.org/worldcat/ontology/hasWork | ||
| 776 | 0 | 8 | |i Print version: |a Lentz, Sterling. |t Small Business Smarts : Building Buzz with Social Media. |d Santa Barbara : ABC-CLIO, ©2011 |
| 856 | 4 | 0 | |u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=713473 |z Texto completo |
| 938 | |a EBL - Ebook Library |b EBLB |n EBL713473 | ||
| 994 | |a 92 |b IZTAP | ||