Encyclopaedia of retail chain management /

Business world is growing fast. Today, retailing is one of the fastest-growing segments of economy. As one of the nation`s largest employer, the retail industry provides excellent business opportunities. Brand identity becomes important for the success of a business and building brand identity becom...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Otros Autores: Ahmad, Shehzad
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Mumbai : Himalaya Pub. House, 2009.
Edición:1st ed.
Temas:
Chain stores > Management > Encyclopedias.
Franchises (Retail trade) > Management > Encyclopedias.
Retail trade > Management > Encyclopedias.
Concessions (Commerce de détail) > Gestion > Encyclopédies.
Chain stores > Management
Franchises (Retail trade) > Management
Retail trade > Management
Encyclopedias
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Vol. 1. SIGNIFICANCE OF RETAILING
  • CHAIN STORES
  • HISTORICAL BACKDROP
  • LOGISTICS OF RETAILING
  • DEVELOPING PRODUCTS
  • GOODS DISTRIBUTION
  • RETAIL METHODS
  • Vol. 2. RETAILING AND WHOLESALING
  • SUPPLY NETWORK
  • Vol. 3. THE FORECASTING; DETERMINATION OF PRICE
  • STOCK ASSORTMENTS
  • CONTROLLING STOCKS
  • THE PROFIT
  • SYSTEM OF BOOK-KEEPING
  • MARGIN PERCENTAGES
  • MOVEMENT OF MERCHANDISE
  • STRATEGY OF MARKETING
  • POWER OF CONSUMER.

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