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Encyclopaedia of retail chain management /

Business world is growing fast. Today, retailing is one of the fastest-growing segments of economy. As one of the nation`s largest employer, the retail industry provides excellent business opportunities. Brand identity becomes important for the success of a business and building brand identity becom...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Otros Autores: Ahmad, Shehzad
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Mumbai : Himalaya Pub. House, 2009.
Edición:1st ed.
Temas:
Acceso en línea:Texto completo

MARC

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245 0 0 |a Encyclopaedia of retail chain management /  |c editor, Shehzad Ahmad. 
250 |a 1st ed. 
260 |a Mumbai :  |b Himalaya Pub. House,  |c 2009. 
300 |a 1 online resource (3 volumes) :  |b illustrations 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
504 |a Includes bibliographical references. 
505 0 |a Vol. 1. SIGNIFICANCE OF RETAILING -- CHAIN STORES -- HISTORICAL BACKDROP -- LOGISTICS OF RETAILING -- DEVELOPING PRODUCTS -- GOODS DISTRIBUTION -- RETAIL METHODS -- Vol. 2. RETAILING AND WHOLESALING -- SUPPLY NETWORK -- Vol. 3. THE FORECASTING; DETERMINATION OF PRICE -- STOCK ASSORTMENTS -- CONTROLLING STOCKS -- THE PROFIT -- SYSTEM OF BOOK-KEEPING -- MARGIN PERCENTAGES -- MOVEMENT OF MERCHANDISE -- STRATEGY OF MARKETING -- POWER OF CONSUMER. 
588 0 |a Print version record. 
520 |a Business world is growing fast. Today, retailing is one of the fastest-growing segments of economy. As one of the nation`s largest employer, the retail industry provides excellent business opportunities. Brand identity becomes important for the success of a business and building brand identity becomes easier, if a retailer opens up multiple outlets. A business chain is a network of physical business locations, which all provide similar services of products, and share a brand. A retail chain is a types of business chain. All units inevitably share some degree of central management, supply chain. 
590 |a ProQuest Ebook Central  |b Ebook Central Academic Complete 
650 0 |a Chain stores  |x Management  |v Encyclopedias. 
650 0 |a Franchises (Retail trade)  |x Management  |v Encyclopedias. 
650 0 |a Retail trade  |x Management  |v Encyclopedias. 
650 6 |a Concessions (Commerce de détail)  |x Gestion  |v Encyclopédies. 
650 7 |a Chain stores  |x Management  |2 fast 
650 7 |a Franchises (Retail trade)  |x Management  |2 fast 
650 7 |a Retail trade  |x Management  |2 fast 
655 7 |a Encyclopedias  |2 fast 
700 1 |a Ahmad, Shehzad. 
776 0 8 |t Encyclopaedia of retail chain management.  |b 1st ed.  |d Mumbai : Himalaya Books, 2009  |z 9788182054837  |w (OCoLC)277545427 
856 4 0 |u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=588035  |z Texto completo 
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