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E-commerce economics /
This second edition of eCommerce Economics addresses the economic issues associated with using computer-mediated electronic networks, such as the Internet, as mechanisms for transferring ownership of or rights to use goods and services. After studying this book, students will recognize problems that...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Abingdon, Oxon ; New York :
Routledge,
2011.
|
| Edición: | 2nd ed. |
| Temas: | |
| Acceso en línea: | Texto completo |
MARC
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| 100 | 1 | |a VanHoose, David D. | |
| 245 | 1 | 0 | |a E-commerce economics / |c David D. VanHoose. |
| 246 | 3 | |a Ecommerce economics | |
| 250 | |a 2nd ed. | ||
| 260 | |a Abingdon, Oxon ; |a New York : |b Routledge, |c 2011. | ||
| 300 | |a 1 online resource (xxi, 469 pages) : |b illustrations | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
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| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | |a Foundations of electronic commerce -- Fundamental issues -- What is electronic commerce? -- How does electronic commerce work? -- Who has access to electronic commerce? -- How important is electronic commerce? | |
| 588 | 0 | |a Print version record. | |
| 520 | |a This second edition of eCommerce Economics addresses the economic issues associated with using computer-mediated electronic networks, such as the Internet, as mechanisms for transferring ownership of or rights to use goods and services. After studying this book, students will recognize problems that arise in the electronic marketplace, such as how to gauge the competitive environment, what products to offer, how to market those products, and how to price those products. They also will understand the conceptual tools required to evaluate the proper scope of public policies relating to electroni. | ||
| 590 | |a ProQuest Ebook Central |b Ebook Central Academic Complete | ||
| 650 | 0 | |a Electronic commerce. | |
| 650 | 6 | |a Commerce électronique. | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x E-Commerce |x Auctions & Small Business. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Marketing |x Telemarketing. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Mail Order. |2 bisacsh | |
| 650 | 7 | |a COMPUTERS |x Electronic Commerce. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x E-Commerce |x Internet Marketing. |2 bisacsh | |
| 650 | 7 | |a Electronic commerce |2 fast | |
| 650 | 7 | |a Electronic Commerce |2 gnd | |
| 758 | |i has work: |a E-commerce economics (Text) |1 https://id.oclc.org/worldcat/entity/E39PCFHgbyvggFGWfcJk8fM6w3 |4 https://id.oclc.org/worldcat/ontology/hasWork | ||
| 776 | 0 | 8 | |i Print version: |a VanHoose, David D. |t E-commerce economics. |b 2nd ed. |d Abingdon, Oxon ; New York : Routledge, 2011 |z 9780415778978 |w (DLC) 2010052078 |w (OCoLC)606776925 |
| 856 | 4 | 0 | |u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=668834 |z Texto completo |
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