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Escalation in Decision-Making : Behavioural Economics in Business.

When a venture seems to be faltering, do you persist and hope that things will get better or do you cut your losses? Rich in case studies involving real business decisions and dilemmas, Escalation in Decision-Making reveals why social scientists believe that owners may not respond rationally to such...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Drummond, Helga
Otros Autores: Hodgson, Julia
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Farnham : Ashgate Pub., 2011.
Temas:
Acceso en línea:Texto completo

MARC

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245 1 0 |a Escalation in Decision-Making :  |b Behavioural Economics in Business. 
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505 0 |a List of Tables; Acknowledgement; About the Authors; Introduction; A Note on Method; Chapter 1 If at First You Don't Succeed -- Then What? Introduction to Escalation Theory; Chapter 2 Shutters Up: A Walk Round the Market; Chapter 3 'Maybe We Can Make A Go Of It': How Does Escalation Start?; Chapter 4 Missing the Boat or Sinking the Boat? The Realities of Escalation; Chapter 5 'You Think It's Going to Turn Round': Escalation; Chapter 6 Five Past Midnight: Introduction to Entrapment Theory; Chapter 7 Entrapment in Practice; Chapter 8 'I'm Getting Out': Escalation and Entrapment Avoided. 
505 8 |a Chapter 9 Escalation and Entrapment Theories RevisitedChapter 10 Beyond Magic Thinking: Making Better Decisions -- 10 Lessons For Practice; Epilogue; Appendix; References; Index. 
520 |a When a venture seems to be faltering, do you persist and hope that things will get better or do you cut your losses? Rich in case studies involving real business decisions and dilemmas, Escalation in Decision-Making reveals why social scientists believe that owners may not respond rationally to such predicaments. Instead of exiting when the odds are clearly stacked against them, they re-invest and end up compounding their losses - a phenomenon known as escalation of commitment. Escalation in Decision Making is widely relevant to practitioners such as project managers in large organizations and. 
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