Consumer behavior : women and shopping /
What does shopping mean to American women? This question is the focus of our book. We profile the American woman and examine how life has changed since her grandmother was young. Women have many choices about when and where to shop; thus retailers need to understand her needs and wants to attract an...
Clasificación: | Libro Electrónico |
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Autor principal: | |
Autor Corporativo: | |
Otros Autores: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
[New York, N.Y.] (222 East 46th Street, New York, NY 10017) :
Business Expert Press,
2011.
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Edición: | 1st ed. |
Colección: | Consumer behavior collection.
Business Expert Press digital library. |
Temas: | |
Acceso en línea: | Texto completo |
MARC
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100 | 1 | |a Huddleston, Patricia. | |
245 | 1 | 0 | |a Consumer behavior : |b women and shopping / |c Patricia Huddleston, Stella Minahan. |
246 | 3 | |a Women and shopping | |
250 | |a 1st ed. | ||
260 | |a [New York, N.Y.] (222 East 46th Street, New York, NY 10017) : |b Business Expert Press, |c 2011. | ||
300 | |a 1 online resource (132 pages) | ||
336 | |a text |b txt |2 rdacontent | ||
337 | |a computer |b c |2 rdamedia | ||
338 | |a online resource |b cr |2 rdacarrier | ||
490 | 1 | |a Consumer behavior collection | |
504 | |a Includes bibliographical references (pages 113-128) and index. | ||
505 | 0 | |a 1. An introduction to women and shopping -- 2. Women and shopping in America -- 3. Women and place -- 4. Shopping as a life skill -- 5. Shopper types -- 6. The shopping experience and how to improve it -- 7. Implications and conclusions -- Notes -- References -- Index. | |
520 | 3 | |a What does shopping mean to American women? This question is the focus of our book. We profile the American woman and examine how life has changed since her grandmother was young. Women have many choices about when and where to shop; thus retailers need to understand her needs and wants to attract and maintain her business. | |
500 | |a Title from PDF title page (viewed January 29, 2011). | ||
546 | |a English. | ||
590 | |a ProQuest Ebook Central |b Ebook Central Academic Complete | ||
650 | 0 | |a Women consumers |z United States |x Psychology. | |
650 | 0 | |a Shopping |x Social aspects |z United States. | |
650 | 0 | |a Consumer behavior |z United States. | |
650 | 6 | |a Consommatrices |z États-Unis |x Psychologie. | |
650 | 6 | |a Magasinage |x Aspect social |z États-Unis. | |
650 | 6 | |a Consommateurs |x Comportement |z États-Unis. | |
650 | 7 | |a BUSINESS & ECONOMICS |x Marketing |x Research. |2 bisacsh | |
650 | 7 | |a Consumer behavior |2 fast | |
650 | 7 | |a Shopping |x Social aspects |2 fast | |
650 | 7 | |a Women consumers |x Psychology |2 fast | |
651 | 7 | |a United States |2 fast |1 https://id.oclc.org/worldcat/entity/E39PBJtxgQXMWqmjMjjwXRHgrq | |
653 | |a Women | ||
653 | |a Shopping | ||
653 | |a Consumer socialization | ||
653 | |a Social shopping | ||
653 | |a Experiential shopping | ||
653 | |a Hedonic | ||
653 | |a Utilitarian | ||
653 | |a Shopping malls | ||
653 | |a Mothers and daughters | ||
700 | 1 | |a Minahan, Stella. | |
710 | 2 | |a Business Expert Press. | |
758 | |i has work: |a Consumer behavior (Text) |1 https://id.oclc.org/worldcat/entity/E39PCGfHCwxBRMFqdPkpCdVFYX |4 https://id.oclc.org/worldcat/ontology/hasWork | ||
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