Selling to the new elite : discover the secret to winning over your wealthiest prospects /

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Based on unprecedented research, The New Elite took a behind-the-scenes look at America's most powerful and influential class-what motivates them, how they think, where they shop, and how they really spend their money. In this practical and fascinating follow-up, the authors reveal how salespeo...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Taylor, Jim, 1947-
Otros Autores: Kraus, Stephen, Harrison, Doug, 1965-
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York : AMACOM, ©2011.
Temas:
Selling.
Affluent consumers.
Customer relations.
Vente.
Consommateurs riches.
selling.
BUSINESS & ECONOMICS > Marketing > General.
BUSINESS & ECONOMICS > Distribution.
Affluent consumers
Customer relations
Selling
Acceso en línea:Texto completo
Tabla de Contenidos:
  • The desire to acquire
  • The passion of the salesperson
  • The passion of the prospect
  • The passion of the product
  • Theory into practice : thirteen expressions of passion in selling
  • From passion to execution.

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