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Searching for Patterns : How We Can Know Without Asking.

Examining the science behind everyday predictions--such as why the supermarket sends particular coupons to the appropriate people and how a bank can foretell if someone will default on a loan within a few minutes--this guide explains the basics of what data mining is, details a variety of data minin...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Chesney, Thomas
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Chicago : Nottingham University Press, 2010.
Temas:
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Cover; Copyright; Contents; Introduction; Chapter 1: Calculating Similarity; Chapter 2: Storing Data; Chapter 3: Hyperspace; Chapter 4: Shopping Baskets; Chapter 5: Dealing with Uncertainty; Chapter 6: Fit, Overfit and Underfit; Chapter 7: Modelling the Brain; Chapter 8: Practicalities; Chapter 9: Privacy Concerns; Appendix A: Database Design; Appendix B: Shopping Data; Index.